In the May Creative Accelerator issue, Natalie W. Nixon, speaker at this year's Podim DX and creative strategist and president of Figure 8 Thinking, will explain why it is so important for a creative person to find their voice within the company and thus contribute to business success, and how you can clearly translate your creativity into business value.

• The participants of the lecture will:
• define creativity
• Consider the business value or the profitability of creativity
• Explore ways to successfully translate and present the value of creativity in companies

The lecture is aimed at all employees of the creative industries

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